No...we are not a bicycle brand. We chose the Penny Farthing (yeah...that's what they're called...we did out homework haha) bicycle because, for us, it is a classic image, but also exerts youth. The Penny Farthings were the first machines to be called bicycles and it's name roots from the British coins penny and farthing, with one coin being larger than the other.
As a brand, we want to be able to put out and design classic products. We want to successfully combine urban and prep styles together. We want to create a culture...and we want to do it with Rude Etiquette.
Get Gooder
-Rude F.A.D.
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